ReverseAdsOf Ad Fraud and (Fake) ImpressionsA look into what’s plaguing the advertising industry4 min read·Jul 19, 2021----
ReverseAdsInsights into the Fluidity of Consumer Behaviors Since the PandemicChanges & Expectations: What to Capitalize On4 min read·Jul 7, 2021----
ReverseAdsTop 5 Minions of Ad Automation to Unlock your Brand’s PotentialIt doesn’t have to be complicated when your efforts are automated4 min read·Jun 30, 2021----
ReverseAdsThe Grand Repurposing of Ad PersonalizationQuality over quantity in ad targeting3 min read·Jun 22, 2021----
ReverseAdsWhy I created a start-up to compete directly against GoogleThere’s a real cost to us that may not be dollars and cents but rather trade-offs in terms of privacy, attention and data.7 min read·Jun 11, 2021--1--1
ReverseAdsHow to Optimize Your Social Media Ad CampaignsWe understand how social media monoliths are squeezing their advertising customers, and this is why we are aiming to shift the paradigm.4 min read·Jun 7, 2021----
ReverseAdsReclaim Your Data with The Distributed WebRecent innovations are democratizing data usage and restoring balance to a data economy that is completely out of whack3 min read·Jun 1, 2021----
ReverseAdsHow to Stop Click FraudThe search ad industry is built on a model that derives prices from the number of clicks and impressions that are generated. This is the…4 min read·May 14, 2021----